How we help policymakers
We have helped at all levels from local government to the United Nations, with primary audiences ranging from young people in England and Wales to the Environment Ministers of countries in the Asia Pacific region. People in all communities can help find ways to live within environmental limits. We can help you to engage them.
We have helped local governments to international organisations such as the United Nations, with primary audiences ranging from young people in England and Wales to the Environment Ministers of countries in the Asia Pacific region. People in all communities can help find ways to live within environmental limits. We can help you to engage them.
The film above was made for a commission for Project Everyone who wanted to grab the attention of world leaders at the 44th G7 summit in Toronto about the urgent need to reduce global carbon emissions. We chose to use our iconic bubbles to show the rate of global CO2 production in real time. As well as showing the exponential decrease needed (halved then halved again) the film also shows the benefits of reduction in terms of the Global Goals - including reducing energy costs by 75% and preventing more than 4 million air pollution related deaths. Read more about this project here.
See below for more projects that have helped policymakers
Please get in touch if you have a communication challenge you think we can help with.
How we help educators
Our work has been widely used in education around the world for schools and universities and also less formal settings such as museums and a zoo. Our images have also been used by Al Gore and the UK Government’s Chief Scientist, in public programmes and for specialists in automotive and other sectors.
Our work has been widely used in education around the world including schools and universities and also less formal settings such as museums and a zoo. Our images have also been used by Al Gore and the UK Government’s Chief Scientist, in public programmes and for specialists in automotive and other sectors.
In a recent project we worked with Paul Lunt from Plymouth University who has been researching the carbon sequestration in peatlands. He needed a set of images that would help visualise the data and measurements that had been collected from Fox Tor Mire in Dartmoor. These images were needed for his audience, the general public and landowners, to help them see the invisible volumes of carbon captured over a period of time at Fox Tor Mire. You can read more about this project here
For another project we worked with the University of the West of England (UWE) to help them visualise the real time monthly and annual carbon emissions of every building on their different campuses in Bristol. For this we improved our existing prototype of a carbon and energy visualiser. This resulted an interactive web-tool that was faster and smoother in operation and allowed staff and students to view on smart phones, tablets and full sized screens. Real World Visuals is now re-working this prototype into a fully functioning campus engagement tool that we can provide for any university. Have a play with the visualiser here.
See details on our past projects with educators below
Please get in touch if you have a communication challenge you think we can help with.
How we help campaigners
Our work has been used in a variety of campaigns from cleaner air in New York City to showing historic global emissions, from low carbon farming to reaching young people on Twitter. Sometimes a striking image or animation can cut through the noise, expand an audience, engender a call to action or spark a new level of engagement and deepen understanding.
Our work has been used in a variety of campaigns from cleaner air in New York City to showing historic global emissions, from low carbon farming to reaching young people on Twitter. Sometimes a striking image or animation can cut through the noise, expand an audience, engender a call to action or spark a new level of engagement and deepen understanding.
In a recent project (above) we helped organisation Project Everyone to visualise the scale of plastic waste entering our oceans. The final film was to be shown for a round table discussion at Cannes Lions Festival 2018. Instead of using a modelling of waste or 'litter' itself we chose to use a 'duck' as a friendly unit of plastic, and one just about everyone has experience of handling, which makes it useful for physical insight. The film gives a sense of the rate we are adding plastic to the sea in real-time and in a day. On average, 170 ducks a second - all day, every day. Viewers can combine a close-up view that provides a sense of the density of ducks with a sense of a familiar area alongside the real-time rate of plastic waste.
Our previous company, Carbon Visuals, created a range of visual images and an interactive web-tool for the launch of the Carbon Majors report. This report showed the extent to which corporations are responsible for the cumulative emissions causing climate change. Key information from a huge array of was conveyed in both conventional and novel ways to give a feel for the scale of the cumulative emissions involved.
We have also created campaign imagery for the UK's Soil Association, the US Environmental Defense Fund and 350.org. Our video showing New York City's carbon emissions has been seen on YouTube over 340,000 times.
See more details about our work with campaigners below.
Please get in touch if you have a communication challenge you think we can help with.
How we help business
We can help you reach diverse audiences from employees to shareholders, in news, marketing and corporate reporting, from local firms to the Far East. We can tell your story about emissions, water, resource efficiency or other environmental or economic themes. We can also work with your creative agency where our science-based approach complements the creative flair of others.
We can help you reach diverse audiences from employees to shareholders, in news, marketing and corporate reporting, from local firms to the Far East. We can tell your story about emissions, water, resource efficiency or other environmental or economic themes. We can also work with your creative agency where our science-based approach complements the creative flair of others.
In 2017 we worked with Sussex Waste to help visualise the amount of waste not recycled and the savings that could be made if households put separated their waste (above). For the project we produced a video, GIF, video extract films and a series of still images to help Sussex waste to communicate their message to local audiences in public area. Read more about the project here
In another project Wood for Good wanted to communicate the carbon benefits of using wood and timber in the UK construction sector. The target audience was the construction professionals, policy makers and the public. We made a series of short films that answered three question; How much carbon is stored in a tree? How does that translate into cut timber and wood products? And how much carbon can be ‘banked’ by using timber for building houses in the UK? Read more about this project here
As more companies develop low carbon products and services we have been showing the benefits in ways that can work for both consumers and B2B customers. While some people make sense of numbers, for others actually seeing the change can be the differentiating factor in a purchase decision.
Read more about how we have helped businesses below
Please get in touch if you have a communication challenge you think we can help with.