Real World Visuals worked with Paul Lunt from Plymouth University in a scheme that brings academics and creative agencies together. He needed to visualise data that had been gathered on the carbon sequestration in peatlands, in particular Fox Tor Mire, Dartmoor. The project needed a film and a set of images to help visualise the quantitative data they had collected that could communicate the benefits of carbon storage in peatlands to the public and landowners.
Working within a tight budget we produced an animated slideshow of images that differs from our usual animations but continues to give a good visual narrative to the data. We used a combination of CO2 bubbles and a variety of perspectives to help viewers to ‘see’ carbon. Using the landscape of Fox Tor Mire and using a single person as a real life scaling object brings added meaning and understanding to the volume of carbon sequestration in peatlands and how important it is as biological system that can store carbon.