Think globally, visualise locally

Dedicated people around the world are addressing local needs related to environmental stewardship and sustainability.  But many also want to find a way to educate local leaders and citizens not just about the consequences of the climate crisis, but also the need for local climate action.  This often means turning local carbon data into stories and imagery that people can relate to…

This animation was created for Emerald Keepers, a non-profit organisation in the City of Coronado, California who asked us to visualise the carbon footprint of the city.  According to the City’s Climate Action Plan, daily life in Coronado and bridge traffic add 4 kg CO₂ to the atmosphere every second. (The figure does not include Navy, School District, nor Port properties.)

Emerald Keepers have over the years done a great job in building community-based programs and educational outreach.  These initiatives encourage community involvement while fostering pride in the beaches, bays, and parks of their beautiful city.  But they were determined to also influence the City Council to make progress on a climate action plan.

We put extra effort into creating the 3D model of Coronado because we know that boring carbon numbers ‘come alive’ by locating CO₂ ‘bubbles’ in a familiar location.

WOW! It looks GREAT! Thanks for the extra effort. Tackling the climate crisis is not as easy as one might think but we are making progress and your video has really helped. Now I want to spread it to everyone in our city.
— Amy Steward Founder & President, Emerald Keepers
It’s been a privilege working with Amy and her team at Emerald Keepers to make this video happen.
— Adam Nieman, Creative Director, Real World Visuals

Vimeo version of video here